Boutique Law Firms, Solo Practitioners Find Value in Working with Legal Marketing Experts, BARD Marketing

Palm Beach County, FL – With the ever-increasing competition among law firms across most practice areas, law firms are realizing that they need to place a greater emphasis on marketing and business development, in some form. Unfortunately, many small, boutique law firms assume that they have neither the time nor the resources to establish a strong brand, effective website or ongoing marketing program.

To address the needs of these firms, BARD Marketing has recently launched a program tailored to these firms. The Boutique and Solo Program provides the crucial marketing program elements that small firms require to establish a strong brand and successfully thrive in the competitive legal environments. Further, BARD also provides both strategic advice and practice-management guidance, acting as a trusted advisor to these firms.

“Often, small firms don’t know where to turn,” said BARD Marketing president John Sailer. “They need more than just a website. They need a brand, a strategy and an integrated program. But they also need it to be affordable.”

BARD client and attorney Mike Liss agrees. “What I’ve found in working with BARD is a strong mix of strategic thinking, legal industry knowledge and top-notch web and marketing design,” says Liss, who runs a solo family law practice. “But not only that, they were critical in helping me develop a strong brand. This alone paid immediate dividends in setting my firm apart from my competition.”

BARD Marketing recently launched a number of websites for boutique law firms and solo attorneys in this program. These sites included: The Law Offices of Michele Cavallaro, PA – Dania Beach, Florida; The Law Offices of Mike Liss, P.A. – Boca Raton, Florida; and Sidney Turner, LLC – West Palm Beach, Florida.

BARD Marketing offers integrated marketing and advertising services, including website development. All services are designed to complement one another and form a structure of synchronous marketing efforts that collectively increase leads for law firms. BARD offers a no-cost, no-obligation review of current sites and promotional materials and can share innovative, strategic concepts during this review.

To schedule your free consultation, call 561-637-2575. For more information about the services provide by Beyond All Reasonable Doubt (BARD) Marketing, please visit www.bardmarketing.com.