Legal Marketing Expert Kim Sailer to Provide Two CLE Presentations in April –
Offering Information on Effective Law Firm Websites

DELRAY BEACH, Fl – Beyond All Reasonable Doubt Marketing is pleased to announce that company vice president Kim Sailer will offer two Continuing Legal Education (CLE) opportunities for South Florida attorneys. The first presentation will be on April 10th at the South Palm Beach County chapter of the Florida Association for Women Lawyers, with a second presentation at the Lee County Bar Association on April 18th.

Sailer’s CLE course is titled “The Web – the Great Equalizer in Competing with Big Firms,” and will focus on enhancing the internet presence of a solo practitioner or small law firm. Further, she will discuss how to accomplish this affordably. As an expert in the legal marketing industry, Sailer has experience in assisting small firms with becoming more competitive against the larger firms by utilizing website development.

“The right elements in a website, such as targeted content, a branded design and a differentiated message can make a substantial impact on the appeal and effectiveness of a site – ultimately leading to an increase in inquiries,” Sailer explained.

The presentation will also include information on advertising in various media while creating a connection to your website. It will cover statistics related to law firm marketing and the costs involved with creating a web presence. Each course counts as one hour of general CLE credit.

Details of the CLE through South Palm Beach County FAWL are as follows:
Time: 12 p.m. – 1 p.m
Date: April 10, 2008
Location: Cucina D’Angelo, 5050 Town Center Circle, Boca Raton, Florida.
To register, please contact the South Palm Beach County Florida Association for Women Lawyers by April 11, 2008 at fawl@comcast.net or call (561) 547-7800.

Details of the CLE through the Lee County Bar Association:
Time: 1:15 – 2:15
Date: April 18, 2008
Location: Harold’s on the Bay, 2224 Bay Street, Fort Myers, Florida. To register, please contact the Lee County Bar Association at info@leebar.org or 239-334-0047.

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About the firm

Beyond All Reasonable Doubt Marketing is a strategic marketing firm focused on helping law firms develop their brand and competitive differentiators; build their strategic marketing plan leveraging the right marketing tools based on their brand, differentiators and target clients; and manage and measure the marketing results on a monthly basis, ensuring a direct correlation to cases, clients, revenue and profitability.

For more information, contact Beyond All Reasonable Doubt Marketing at (888) 922-7398, email at info@bardmarketing.com, or visit our website at www.bardmarketing.com.